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September 7, 2005
eBay China expands with cosmetics stores
I saw this the other day whilst in a Taxi and made a note to go back to take a picture and share with the world.
The picture is of a shop in Shanghai which sells perfume, shampoo and mobile telephones, they also had some hair brushes and nail clippers on display.
I'll let you decide whether it's:
a, an official eBay store and their new strategy to compete with AliBaba and Taobao?
b, it's a total rip off by some guys who liked the name, logo and brand of a multi billion $ company?
c, a franchise by eBay where chinese people can auction of their personal care products ?
Maybe Western companies should look at the above strategy in their quest to win over China, Google China Noodle Shops or Yahoo China Massage Parlours. (and I don't mean Googlettes getting free Noodles or Yahooers getting free foot massages)
And to keep on topic, a new question to be asked of the local chinese from today onwards "eBay or Taobao", this is alongside last week's question "Google or Baidu"
Why eBay must win in China article
Posted by shak at September 7, 2005 4:49 PM